Martina Brooks is the Surgical and Procedural Standardization Program Director for Banner Health. She started working for Banner in 2004 and has served in numerous roles from public relations, learning, and clinical care standardization. Currently, Martina is a program director for the Surgical and Procedural Value and Alignment Program (SPVAP). SPVAP is dedicated to collaborating with physicians, surgical and procedural departments, supply chain, and executive leadership to standardize clinical care and cost for Banner Health through data review and transparency. Martina holds a BA in communication and public relations and a master’s in healthcare innovation from Arizona State University. She is also a certified six sigma black belt
(Analytics, Innovative Data and Analytics Transformation, Quality — Course Level: Beginning)
Organizations across the U.S. suspended elective surgeries to help keep resources available for patients with the COVID-19. While this was necessary, the suspension delayed care and resulted in substantial revenue loss. This presentation demonstrates how Banner Health integrated clinical, financial, and operational data to develop the organization’s elective surgery restart plan, effectively engaging patients in receiving the needed care, and restoring critical revenue streams.