Best Selling Author and Founder of Predictive Analytics World
Making PREDICTIVE ANALYTICS Understandable and Captivating
The president of Prediction Impact, Inc., author of the acclaimed book, Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die, Executive Editor of the Predictive Analytics Times, and the founder of Predictive Analytics World and Text Analytics World, Eric Siegel is an expert in predictive analytics and data mining and a former computer science professor at Columbia University, where he won the engineering school's award for teaching, including graduate-level courses in machine learning and intelligent systems - the academic terms for predictive analytics. After Columbia, Dr. Siegel co-founded two software companies for customer profiling and data mining, and then started Prediction Impact in 2003, providing predictive analytics services and training to mid-tier through Fortune 100 companies.
Dr. Siegel is the instructor of the acclaimed online training program, Predictive Analytics Applied. He has published over 20 papers and articles in data mining research and computer science education and has served on 10 conference program committees.
8 - Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie or Die (Education Session)
Eric Siegel, PhD (Best Selling Author and Founder of Predictive Analytics World)
Predictive analytics fortifies healthcare. It addresses today’s pressing challenges in healthcare effectiveness and economics by improving operations across the spectrum of healthcare functions, including:
- Clinical services and other healthcare management operations such as targeting screening and compliance intervention
- Insurance pricing and management
- Healthcare product marketing
- Reducing costs and streamlining
Applied in these areas, predictive analytics serves to improve patient care, reduce cost, and bring greater efficiencies. In this keynote address, Eric Siegel will cover today’s rapidly emerging movement to fortify healthcare with big data’s biggest win: the power to predict.